The company: Demostack
Imagine this: You’ve been invited to give a product demo to the decision-maker for a marquee account. This person is well known for being all about “show me, don’t tell me.” To win this business you need a fully customized, interactive demo that reflects their real production environment. And you need it immediately because the client wants to meet ASAP. Usually you’d need to call in a favor with the engineering team to build the demo and close this sale. No more. 

Demostack delivers issue-free product demos, personalized to the prospect and delivered across any device. The product helps SaaS companies set up, control, and maintain demo environments without having to redirect any precious engineering resources to engage in sales support. With Demostack, sales leaders can create custom product demos in minutes so their sales teams can go in and close business. 

Why you should pay attention 
A CEB/Google study of 1,500 B2B major purchase decision-makers revealed that the sale is nearly 60% complete by the time a prospect engages a sales rep, who would have the opportunity to do a demo. Demos are a vital part of closing business — but building, customizing, and ensuring demos perform flawlessly has always been to sales professionals what the boulder was to Sisyphus: a grueling form of punishment. Populating a demo with sample data, creating prospect-specific scenarios, ensuring the demo is on-brand with the client, and resolving technical and bandwidth issues is an enormous, arduous, and perpetually recurring task.

How it works
Demostack’s demo environment and experience management solution enables sales, and other customer-facing teams, to create a front-end replica of their product in minutes, without the help of engineering. Teams can then create and customize as many unique product demos out of the replica as they want using point-and-click editing tools. Everything from the text and numbers to the images and graphs can be tailored to tell a story that will resonate with the prospect.

Product demos created with Demostack look and feel exactly like the product, but are completely independent. This means they are not only able to be personalized, but also, typical issues that pop up during software product demos are eliminated. Technical bugs, accidental sharing of sensitive data, connectivity issues, and more issues that cause salespeople demo anxiety become a thing of the past. Demostack demos can also be shared by URL so prospects can explore the demo and easily pass it around within their organization. Robust analytics are available for every demo, offering insight on what screens of the product were shown during the live demo, who viewed the demo within the prospect organization, and more. With point-and-click personalization and seamless, issue-free delivery, Demostack delivers product demos that shine with zero code, technical, or design expertise. 

Why we’re obsessed 
The company is founded by serial entrepreneurs Jonathan Friedman, Aaron Hakim, and Gilad Avidan. This dream team delivers a seamless solution to a problem that every company faces: how to deliver tailored product demos that resonate with prospects without taxing engineering resources. The future of Sales Enablement is bright and Demostack is poised to take the space by storm.    

Get involved
The early access beta is now under way and limited spots are still available. Connect with Demostack to learn more and explore joining the beta.